Horse Power: Hip-Hop's Impact on Polo Ralph Lauren
Strategy
Details
Shaped the strategy and digital marketing for Horse Power, Complex's celebrated documentary on hip-hop's cultural significance of Polo.
Services
Strategy
Content Development
Year
2018
In 2018, I devised innovative campaigns to amplify the film's release across Complex’s owned and operated channels, driving engagement and visibility for this impactful storytelling moment.
This project exemplified my ability to merge creative vision with data-driven strategy, crafting a compelling narrative that seamlessly aligned with Complex’s brand identity while engaging a highly engaged audience.
Through bold and forward-thinking, I not only enhanced the documentary's impact but also demonstrated my expertise in fostering connections at the intersection of culture and content.
Credits
